Integrity & Ethics
- We keep customer confidentiality at the core of our business.
- We keep integrity at the core of all our relationships to earn trust and confidence
- We consistently demonstrate personal integrity through honesty, trustworthiness, fairness and openness in everything that we do
- We deliver reliable and customer friendly products and services in accordance with fair and equitable banking industry practices
Commitment to Results
We are committed to:
- Holding ourselves accountable for actions and behavior that lead to the realization of our vision, mission and values
- Strengthening our corporate image and performance through people who are self-regulated, results driven and uphold the highest standards of their respective professions
- Continuously leveraging and embracing technology to better serve our customers
- Focusing on proactive leadership, management, and strategy implementation
- Being cost effective in all activities
Accountability
- We each take full ownership and personal responsibility for all that we do and accomplish.
- We demonstrate the highest level of skill, competence and character in executing our day-to-day duties and responsibilities.
- We will demonstrate due diligence, fairness, and prudence in decision making embracing cutting edge knowledge and best practices as part of our culture
- We exercise initiative and demonstrate loyalty, courtesy and cooperation when providing service to our internal and external customers.
- Consistently aligning our decisions and actions to our vision, mission and values for which we hold one another collectively responsible.
Respect for the Individual
We are committed to:
- Building strong relationships with our customers
- Treating all customers as invaluable assets and strategic partners.
- Listening actively to our customers and responding appropriately with open, timely and professional communication
- Recognizing the value contributions and feedback of our customers
- Working and acting together while understanding and respecting personal boundaries
Excellence in Service
We pledge to:
- Have an uncompromising commitment to satisfy the financial needs of our customers
- Keep the impact on customers first in all our decision-making, and hold “excellence regardless” as the driving force in achieving total customer satisfaction
- Build and sustain relationships with our customers that enable better understanding of current and future needs
- Recognize and serve our customer segments according to their distinctive needs
- Believe that proactive, innovative and responsive approaches to the needs of customers are the keys to our success